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      Growing your business starts with knowing your customers.

      Get access to the OPEN Forum Growth Guide: "The Art of Getting Customers." Exclusively for OPEN Forum Members.

      Inside The Guide

      Learn how to attract customers and keep them coming back - from someone who has spent more than two decades helping companies do just that.

      • Roll the DICEE

        How five key attributes - Depth, Intelligence, Completeness, Empowerment and Elegance - are embodied in great products and services.

      • Mantra Over Mission

        How a mantra is different from a mission, and why you should have one for your business.

      • Open the Door

        When to invite in customers and how to create a "virtuous cycle" that brings in even more.

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