Topics
Managing Money  >
Getting Customers  >
Building Your Team  >
Planning for Growth  >
Videos
Explainer Videos  >
Educational Shorts  >
Small Business Stories  >
American Express Business Class Logo

Ritika Puri

Chief Story Wrangler

UserGrasp

Content is a powerful marketing asset. I help organizations inspire, engage, and convert their highest-value buyers through storytelling. My company helps brands develop highly engaging content strategies, source writers, scale content production, optimize conversion funnels -- and because I can't stay away from the trenches -- I write e-books, blog posts, and customer communication copy too. In past lives, I ran audience development initiatives for Investopedia.com, building and scaling an ROI-positive, multi-million dollar marketing program. I grew Investopedia's audience base by more than 15M (annual) unique visitors. In 2007, I co-founded a health clinic in New Delhi, India.


Latest
Leadership
3 Entrepreneurs Turn Hobbies Into Business Success
Ritika Puri •
4 min read
Leadership Skills
Should You Learn to Code? 3 Questions to Ask Before You Start Coding
Ritika Puri •
3 min read
Content Marketing
How Much Should You Spend On Content Marketing?
Ritika Puri •
3 min read
Leadership Skills
4 Surprising Emotions First-Time Entrepreneurs Feel
Ritika Puri •
3 min read
HR
3 Keys To Managing Millennial Employees
Ritika Puri •
3 min read
Partnerships
How To Find Your Perfect Co-Founder
Ritika Puri •
3 min read